MultiChoice, the parent company of DStv and GOtv, has reportedly announced a reversal in its subscription rates following a recent court ruling.
The decision comes after the Competition and Consumer Protection Tribunal in Abuja mandated MultiChoice to abandon its price hikes, which were deemed unjustified.
These increases were a response to economic challenges, including high inflation and currency devaluation, which prompted backlash from subscribers.
The company’s initial price adjustments led to a substantial loss of over a million subscribers, particularly in Nigeria, where financial pressures are heightened.
MultiChoice had previously raised its rates across various packages, affecting services such as DStv Premium and GOtv Super+.
In compliance with the tribunal’s order, MultiChoice has rolled back its prices effective immediately.
For DStv subscribers, this means a reduction in costs across several packages. The DStv Premium package, for example, will now cost N29,500, down from N37,000, while the Compact+ package sees a decrease to N19,800 from N25,000. Similar adjustments apply to other packages, including DStv Compact Bouquet, DStv Confam, DStv Yanga, and DStv Padi.
Similarly, GOtv customers will benefit from reduced rates. The GOtv Super+ package is now priced at N12,500, reduced from N15,700, with the GOtv Super package adjusted to N7,600 from N9,600. Lower-tier packages like GOtv Jinja will now cost N2,700, down from N3,300.
Also read: DSTV Price Hike: Anti-Business People, Opportunistic Government
Despite the compliance with the ruling on rate reductions, there remains uncertainty over MultiChoice’s position to provide a free month of subscription as ordered by the tribunal. MultiChoice has indicated its intention to challenge this aspect of the ruling, citing concerns about its operational impact.
The decision to revert to previous pricing is expected to ease financial burdens on customers amid ongoing economic challenges in Nigeria and elsewhere. MultiChoice continues to navigate these dynamics while striving to maintain its market position and subscriber base in the region.
