Anthony Idigbe Buys ₦9.82m Worth of PZ Cussons Nigeria Shares

Independent non-executive director acquires 208,940 shares at ₦47 per unit in December 24 transaction

Anthony Idigbe

PZ Cussons Nigeria Plc has disclosed an insider share transaction involving one of its board members, signalling renewed director-level confidence in the company amid ongoing restructuring and margin pressures in Nigeria’s consumer goods sector.

In a notification filed with the Nigerian Exchange Limited (NGX), the company confirmed that Anthony Idigbe, an independent non-executive director, purchased 208,940 ordinary shares of the company at ₦47 per share, amounting to a total transaction value of approximately ₦9.82 million.

Details of the Transaction

According to the filing dated 29 December 2025, the share purchase was executed on 24 December 2025 in Lagos. The disclosure was made in line with NGX rules on directors’ dealings and market transparency.

The transaction represents an initial notification, indicating that the shares were acquired directly by the director rather than through an amendment or related party adjustment.

Why It Matters

Insider purchases are closely watched by investors as they often serve as a signal of management or board confidence in a company’s valuation and future prospects. While insider buying does not guarantee improved performance, market participants typically view such transactions more positively than insider sales, particularly during periods of operational or macroeconomic strain.

PZ Cussons Nigeria, a major player in Nigeria’s fast-moving consumer goods sector, has faced sustained headwinds over the past two years, including naira depreciation, input cost inflation, and pressure on consumer purchasing power. Director-level share accumulation may therefore be interpreted as a long-term positioning move rather than a short-term trading decision.

Regulatory Context

NGX rules require directors and key insiders of listed companies to disclose dealings in company shares to prevent information asymmetry and insider abuse. Such disclosures help investors assess governance standards and alignments between board members and shareholders.

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The filing was signed by Alsec Nominees Limited, the company secretary, and confirms that the transaction involved ordinary shares of PZ Cussons Nigeria Plc.

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