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Tantalizers PLC Signs MOU with DBN Television To Venture into Entertainment Media

Published by
Jeremiah Ayegbusi

Tantalizers PLC, a prominent Nigerian conglomerate, has announced a bold step into the entertainment media industry through a Memorandum of Understanding (MOU) signed on June 25, 2025, with Degue Broadcasting Network (DBN) Television. This strategic partnership aims to revive the long-inactive DBN Television, one of Nigeria’s oldest privately-owned broadcast networks, marking a significant milestone in Tantalizers’ diversification strategy.

The MOU sets the stage for Tantalizers to integrate DBN Television into its emerging entertainment and media division, with plans to finalize a definitive acquisition agreement in the coming months. This move underscores the company’s ambition to expand its footprint in Africa’s rapidly growing media and entertainment landscape, leveraging DBN’s existing broadcasting infrastructure.

By reviving DBN Television, Tantalizers aims to create a multi-platform content hub that will empower millions of viewers across Nigeria and the African continent. The partnership is expected to infuse innovative ideas into television entertainment, transforming the broadcasting experience with fresh, African-centric storytelling.

Adam Nuru, Chairman of Tantalizers PLC, expressed enthusiasm about the partnership, stating, “We are excited about the future this agreement represents. The takeover of DBN Television and its revival will enable us to amplify our voice in the media space and tell the African story to empower Africans.”

Osa Sonny Adun, Chairman of DBN, highlighted the transformative potential of the collaboration, declaring, “The new TV channel, to be helmed from this partnership, with infusion of the right capital and content, will change television in Africa forever, offering terrific empowerment for all.” This vision aligns with Tantalizers’ goal of reshaping the creative economy through impactful media initiatives.

The partnership follows Tantalizers’ recent acquisition of Grand Media Projects Limited, owned by Tade Ogidan, signaling a deliberate push into media-focused investments. This strategic expansion positions Tantalizers to capitalize on the growing demand for quality entertainment content in Nigeria and beyond.

Both parties have committed to conducting due diligence and securing regulatory approvals in compliance with applicable laws. This ensures a smooth transition as Tantalizers works toward finalizing the acquisition and relaunching DBN Television as a cornerstone of its media division.

Tantalizers PLC, headquartered at 21 Road, Festac Town, Lagos, Nigeria, continues to demonstrate its commitment to innovation and growth. With a leadership team including Adam Nuru (Chairman), Robert Speijer (GMD), Charles Fidon (Group GMD), and other esteemed directors, the company is well-positioned to drive this ambitious venture.

The revival of DBN Television is poised to redefine African broadcasting by delivering compelling content that resonates with diverse audiences. Tantalizers’ bold move into the entertainment media industry signals a new era of storytelling and empowerment across the continent.

This partnership not only strengthens Tantalizers’ portfolio but also sets a precedent for innovative collaborations in Nigeria’s creative economy. As the company prepares to relaunch DBN Television, the African media landscape anticipates a transformative shift in entertainment broadcasting.

Jeremiah Ayegbusi

Jeremiah Ayegbusi is an economist and former Academic Officer of the Nigerian Economic Students Association, Redeemer's University Chapter (NESARUN). He analyzes economic news and conducts research for long-form analysis, leveraging his strong academic foundation and passion for insights.

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