KFC targets convenience, value with new meal offerings

Global fast-food, KFC, has unveiled two new offerings aimed at enhancing customer satisfaction and catering to diverse dining needs.

The highlight of the launch is the ‘5-in-1 meal’, designed to provide a convenient all-in-one experience featuring five of the brand’s most popular items. Speaking on the innovation, KFC Chief Executive Officer, Satender Singh, emphasized the company’s dedication to delivering value and convenience to its customers.

“At KFC, we’re committed to providing our customers with the best possible dining experience, and the 5-in-1 meal is the embodiment of that promise,” Singh said. “By offering five of our most beloved menu items in a single, value-packed meal, we’re allowing our customers to indulge in the flavours they love while enjoying unbeatable convenience and satisfaction.”

Additionally, the fast-food chain introduced the “8-piece bucket” , a larger offering tailored for families and group gatherings. With eight pieces of KFC’s signature fried chicken, Singh noted that it is the perfect choice for weekend celebrations or hearty appetites.

“The 5-in-1 meal and the 8-piece bucket are just the beginning of our commitment to providing unbeatable value, flavour, and satisfaction,” Singh said.