Femi Otedola’s autobiography, ‘Making It Big: Lessons from a Life in Business’, has reached the No. 1 spot in Amazon bestseller rankings, one month after publication.
The book, published on August 18, 2025, reflects the growing interest in African business tales across the world in the saturated business book market.
The book’s path on Amazon demonstrates phenomenal commercial vitality. It began at No. 4 on the ‘Best Sellers in Business Biographies & Memoirs’ list, challenging perennial bestsellers like Gary Stevenson’s ‘The Trading Game’, Simon Squibb’s ‘What’s Dream?’, and Phil Knight’s classic ‘Shoe Dog’.
The book is presently leading the chart at a five-star average reader rating, which reflects maximum reader satisfaction and organic growth potential.
This perfect rating system reflects the connectivity of the memoir with its intended market of prospective business entrepreneurs and business professionals.
The success of the business overflows onto the web with replicas on sale in prominent African cities like Abuja, Lagos, Accra, Nairobi, Dar es Salaam, and Kampala, with international distribution to London.
With a paperback £14.99 and sold digitally, the pricing falls reasonably into the business memoirs market segment.
The memoir has earned high-profile endorsements from some of the world’s leading leaders, enhancing credibility and marketability.
Some of the high-profile endorsers are World Trade Organisation director general Ngozi Okonjo-Iweala and African Development Bank Group president Akinwumi Adesina.
Additional endorsements by Aliko Dangote, president of Dangote Group, Samuel Adedoyin, founder of Doyin Group of Companies, and Arunma Oteh, ex-vice president of World Bank treasury, attest to the book’s industry recognition across diverse industries.
Such endorsements from prominent African business leaders validate Otedola’s findings and entrepreneurial principles presented in the process of the memoir.