Crypto Exchange Platform Zap Africa Completes Major Rebranding Following Paystack Trademark Clash

Zap Africa, Nigeria’s pioneering non-custodial cryptocurrency exchange, has undergone a significant rebrand, transforming from a niche crypto wallet into a comprehensive digital finance hub.

The company which was founded in 2022 by Tobiloba Asu-Johnson and Moore Dagogo-Hart, the  now features a new logo, an upgraded Zap Exchange platform, and enhanced user tools such as faster logins, saved wallet addresses, real-time price alerts, and token-specific trade histories.

This is part of its ongoing efforts to make crypto transactions simpler, faster, and more secure in Nigeria’s fast-growing digital asset market.

Paystack Trademark Drama

The company got embroiled in a trademark dispute with Paystack, in March 2025 when paystack launched “Zap by Paystack”.

Zap Africa, which has operated under the “Zap” name since 2022, accused the fintech giant of trademark infringement, citing confusion among users and similarities in branding.

Zap Africa had filed trademarks across business, tech, and financial service categories between 2023 and 2025, while Paystack argued its own filings predated key approvals, a situation which led to mutual cease-and-desist letters and sparked debate about Nigeria’s first-to-file trademark system.

Company Growth

Despite the legal tussle, Zap Africa grew to over 50,000 users in July 2025, processed $17 million in transactions, and was generating $100,000 in monthly revenue, averaging $500,000 in weekly trades.

This is attributed to Its non-custodial model which gives users full control of their assets in a market wary of centralized exchange failures.

The high-profile dispute with Paystack brought unexpected visibility, reinforcing Zap Africa’s brand as a champion of financial freedom. Zap Africa is now actively positioning itself as a leader in Africa’s decentralized finance revolution.

 

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