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Business File: MTN Takes Go MAD Campaign to Aba, ‘Nigeria’s Silicon Valley’

Published by
John Awhanjinu
MTN Go MAD Campaign

L:R: Joseph Ogbuka, Manager, Go-To-Market, MTN Nigeria; Micheal Chinedum Ogbonna, CEO, Mua Couture; Dr. Precious Uche, CEO, Tonatel Beauty & Spa and MacDaniels Enwemuche, Regional Manager, Sales & Trade Development, MTN Nigeria at the Go MAD regional activation at Sugarland, Luxury City Hotels, Aba on Sunday March 23, 2025.

Over the weekend, MTN Nigeria took its inspirational Go MAD (Make A Difference) campaign to Aba, the entrepreneurial hub of Nigeria. The event featured cultural displays and a showcase by local entrepreneurs and creatives such as a cosmetologist and anti-bleaching advocate, Dr. Precious Uche and Michael Ogbonna, a fashion entrepreneur who uses data to access customers internationally. Describing Aba as Nigeria’s “Silicon Valley”, MacDaniels Enwemuche, Regional Manager, Sales & Trade Development, MTN Nigeria explained the need to activate this campaign in Aba, due to the city’s industrious spirit and alignment with the Go MAD philosophy.

L-R: Joseph Ogbuka, Manager, Go-To-Market, MTN Nigeria; Micheal Chinedum Ogbonna, CEO, Mua Couture; Dr. Precious Uche, CEO, Tonatel Beauty & Spa and MacDaniels Enwemuche, Regional Manager, Sales & Trade Development, MTN Nigeria at the Go MAD regional activation at Sugarland, Luxury City Hotels, Aba on Sunday March 23, 2025.

 

International Women’s Day Luncheon held by Japan Tobacco International Nigeria (JTI) in Lagos

L-R: Tax Specialist, Ofune Uwafili-Adibite; P&C Business Support Manager, Olatoun Oladele; Legal Director, Yemisi Agweye; Business Adviser, Olusola Owoseni; Factory Controller, Ibifuro Adewusi and Corporate Affairs Manager, Chioma Nwachuku; during the International Women’s Day Luncheon held by Japan Tobacco International Nigeria (JTI) in Lagos, recently.

 

Anambra Woman of the Year Award

L-R: Regional Head, South East, Keystone Bank, Mr Ugochukwu Anwusi; Chairman of Dozzy Group of Companies, Sir Daniel Chukwudozie; his wife/Board Chairman, Keystone Bank Limited, Lady Ada Chukwudozie and the Chief of Protocol/Deputy Chief of Staff to Anambra State Governor, Mr Chinedu Nwoye, during the presentation of the Anambra Woman of the Year Award to the board chairman in Awka, at the weekend.

 

Barnabas Hope Foundation

L-R: Former Head of Service, Enugu State Government, Chief Albert Edoga; Special Assistant to the Group Managing Director Copen Group (GMDCG), Mr Kene Obinna-Eneh; GMDCG, Dr. Ugochukwu Chime; Keynote Speaker, Prof. Vincent Onodugo and Head Human Resources Nigeria Breweries Plc, Mr Onyeka Okoh, during Barnabas Hope Foundation 2025 1st Quarter Business Process Improvement Masterclass in Enugu on Wednesday (26/3/25).

 

FSS Knowledge Steering Committee launch

L-R: Alaba Ekundayo, company secretary, FITC; Modupe Akindele, group head, human resources, UBA; Oliver Alawuba, GMD /CEO, UBA; Chizor Malize, MD/CEO, FITC; and Tomiwa Sotiloye, director, resources, UBA, at the FSS Knowledge Steering Committee launch, held at UBA head office, Lagos, recently.

 

Leadway event in Lagos

L-R: Kunbi Adeoti, chief people experience officer, Leadway Group; Teju Abisoye, development expert; Yemisi Rotimi, chief financial officer, Leadway Assurance; Sola Seweje, chief executive officer, Leadway Trustees; and Anthonia Omoseni Oredipe, representing Bimbola Salu-Hundeyin, secretary to the Lagos State Government, at the second edition of Hersurred by Leadway event in Lagos, recently.
John Awhanjinu

Awhanjinu John studied Economics at Redeemers University. He is keen on financial modelling and corporate finance.

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Published by
John Awhanjinu
Tags: Anambra Woman of the Year AwardBarnabas Hope FoundationfitcFSSGMDCGJapan Tobacco International (JTI)MacDaniels EnwemuchemtnMTN Go MAD Campaignmtn nigeria
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