Investment

Apple’s Profit Surpasses Forecasts Despite China Sales Drop

Published by
Jeremiah Ayegbusi

Apple Inc. has reported that its quarterly profits and revenue for the December period exceeded Wall Street expectations, despite facing stiff competition in China that resulted in lower iPhone sales. The tech giant announced a revenue of $124.3 billion, surpassing the Bloomberg poll estimate of $124.1 billion, marking a 4% increase from the previous year’s corresponding quarter. Net income rose by approximately 7% to $36.3 billion, which was also above the anticipated $35.5 billion.

However, iPhone sales fell short, registering $69.1 billion against expectations of around $71 billion. This downturn was particularly pronounced in China, where Apple’s revenue decreased by 11% to $18.5 billion. This decline is attributed to intensified competition from local brands like Huawei and Xiaomi, which have been gaining market share.

Financial Outlook and AI Impact

Looking forward, Apple expects revenue growth in the low to mid-single digits for the March quarter, although this forecast includes an expected negative impact of about 2.5 percentage points due to foreign exchange rates. The company has recently introduced Apple Intelligence, a suite of AI features in partnership with OpenAI, which has so far been limited to English-speaking markets with plans for expansion to other languages in April.

Apple’s Chief Financial Officer, Kevan Parekh, who assumed his role this year, expressed optimism about the transformative potential of AI. He noted that the performance of the AI-enabled iPhone 16 was significantly better in regions where Apple Intelligence was available, indicating consumer interest in these new features. CEO Tim Cook also highlighted this as a “positive indicator” during an analyst call.

Services and Other Products

Despite the challenges with iPhone sales, Apple’s services sector, encompassing the App Store, iCloud, and Apple Pay, achieved a record revenue of $26.3 billion. Both iPad and MacBook products also reported double-digit growth, contributing positively to the quarter’s overall performance.

Market Reactions and Broader Economic Context

Apple’s shares saw a 3% increase in after-hours trading following the earnings announcement, which helped mitigate concerns over the iPhone sales shortfall. Analyst Gene Munster from Deepwater Asset Management commented that the current quarter’s guidance was encouraging.

However, broader economic factors loom large, including potential impacts from U.S. trade policies. President Donald Trump has announced plans for tariffs on Taiwanese semiconductor manufacturers, which could affect Apple’s supply chain given its heavy reliance on Asian exporters. CFO Parekh chose not to comment extensively on these risks, only stating that the company is monitoring the situation closely.

Market Position and Competitor Performance

This earnings report comes at a time when the tech sector has seen volatility, particularly with Nvidia facing a significant drop in market cap due to concerns over AI advancements by competitors like China’s DeepSeek. Despite this, Apple’s market valuation remains robust at about $3.6 trillion, making it the world’s most valuable company.

In summary, while Apple navigates challenges in key markets like China and braces for potential trade policy impacts, the introduction of AI features and strong performance in services and other product lines provide a counterbalance, driving optimism for future growth.

Jeremiah Ayegbusi

Jeremiah Ayegbusi is an economist and former Academic Officer of the Nigerian Economic Students Association, Redeemer's University Chapter (NESARUN). He analyzes economic news and conducts research for long-form analysis, leveraging his strong academic foundation and passion for insights.

Recent Posts

Guaranty Trust Company Plc (GTCO) 2025 Entry-Level Programme Commences

Title: Entry-Level Programme Location: Lagos Job Type: Full-time Industry: Financial Services Job Description Join a… Read More

11 hours ago

The UK Economy Grew by 0.7% In Q1 2025 Despite Looming Tax and Tariff Hurdles

The UK's economy has defied expectations and shown strong growth in the first quarter of… Read More

15 hours ago

Taiwo Awoniyi Recovers from Coma Following a Ruptured Intestine Injury

Nottingham Forest striker Taiwo Awoniyi has awoken from an induced coma following successful surgery to… Read More

15 hours ago

Chinese Company Secures World Bank Financing to Provide Solar Power to Nigerians

Chinese company Sun King, the world’s largest off-grid solar company, have secured financing from a… Read More

17 hours ago

Naira Extends Gains Against Dollar, Closes at N1,596.70

The Nigerian Naira extended its gains against the U.S. Dollar on Wednesday, appreciating by 0.21%… Read More

1 day ago

Alleged Financial Crimes: Former Gabonese President Bongo’s Wife, Son Placed Under House Arrest

The wife and son of Gabon's former president, Ali Bongo have been transferred from prison… Read More

1 day ago